Welcome to the series of study guides designed to help candidates to MBA programmes on a selection of topics recommended by SBI Training Solutions.
The ENG-4-MBA methodology helps students get familiar with concepts and essential terms in both English and Vietnamese in the field of study.
Reading Assignments: It is important that students read the course material in English in order to understand the subject matter. We recommend that Asian or non-European students who lack the foundation on International Business in their previous studies read additional material as indicated under optional readings.
The bilingual Glossary provides students with equivalent terms in Vietnamese, in addition to the English terms and definition already displayed. This will greatly help Vietnamese students to follow the ‘International Marketing Study programme' more effectively.
Essay writing assignments allow students to use the concepts and rewrite them in their own words by answering to the assignment questions.